Stories, insights, ideas, and experiences shared by people from across the industry and beyond.
This week's hospitality news, with a link to each story. Pubs are heading into the 28 October Budget, hotels are testing whether AI can see them, and marketers are being asked to prove value.
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Kendal Stacey joins Dave McRobbie for In Good Company, recorded at XP Hospitality Edinburgh.
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Jon Moxon of Travel Chapter shows what it takes to build a large independent operation that owns its guest relationships.
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Tom Wright of Upperdog shares what is working in independent hospitality's digital marketing, and where the quick wins are hiding.
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Dr Elvira Bolat of Bournemouth University explains why some storytelling earns real trust with guests and other content just adds to the noise.
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Laurence Cornwall-Watkins of Bright Blue Day returns to XP Hospitality Dorset with big-brand AI marketing for independents.
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Kimberley Ramsey of TigerTMS opens XP Hospitality Dorset with a straight view of which guest tech earns its place for independents.
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UK hospitality pays the highest effective tax rate, hotels question where AI profits are, and travel’s creator boom meets pushback. This week’s hospitality news, with a link to each story.
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Thomas Scarrott of Vale Holiday Parks on a hot, extreme summer, why guests now ask AI instead of Googling, and the case for a shared holiday park loyalty scheme.
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The XP Community works because people share what they know.
Everyone sees something different, a pattern in guest behaviour, a fix that smoothed a busy day, a story that screams hospitality, a learning from a project or partnership…
If you’ve spotted something worth passing on, we want to hear it. Short or long. Practical, opinion or reflective. From venues, independents, suppliers, creative teams or an industry role, it all helps the community learn and grow together.
Share your experience
Ali Carmichael of Experience UX explains which reassurance to add before payment, how to fix forms and errors, and how a warmer confirmation page makes booking feel exciting.
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Thomas Scarrott of Vale Holiday Parks on a hot, extreme summer, why guests now ask AI instead of Googling, and the case for a shared holiday park loyalty scheme.
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A first-timer's view of XP Hospitality Edinburgh 2026: what Scottish tourism leaders, HARPA, Zonal and others said on policy, websites and AI, and why independents do better sharing.
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