Stories, insights, ideas, and experiences shared by people from across the industry and beyond.
In December 2021 Holidaymaker became an approved RMS integration partner, connecting park apps to the RMS booking system. Here is what that meant for parks and guests.
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We launched the Holidaymaker app at the Holiday Park and Resort Show in Birmingham in 2021. A look back at the show and the booking systems connected at launch.
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Occupancy gets guests through the gate, but loyalty and extra revenue are made on park. See what visitors spend and how to spot in-stay opportunities in data you already hold.
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In the 2020 lockdown, people downloaded, used and spent on apps at record levels. A look back at what we wrote then, and what the latest mobile figures show now.
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Guests are most receptive in the weeks before a stay. Use that time to share useful information, build excitement and offer extras, within today's app and email rules.
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The XP Community works because people share what they know.
Everyone sees something different, a pattern in guest behaviour, a fix that smoothed a busy day, a story that screams hospitality, a learning from a project or partnership…
If you’ve spotted something worth passing on, we want to hear it. Short or long. Practical, opinion or reflective. From venues, independents, suppliers, creative teams or an industry role, it all helps the community learn and grow together.
Share your experience
Ali Carmichael of Experience UX explains which reassurance to add before payment, how to fix forms and errors, and how a warmer confirmation page makes booking feel exciting.
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Thomas Scarrott of Vale Holiday Parks on a hot, extreme summer, why guests now ask AI instead of Googling, and the case for a shared holiday park loyalty scheme.
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A first-timer's view of XP Hospitality Edinburgh 2026: what Scottish tourism leaders, HARPA, Zonal and others said on policy, websites and AI, and why independents do better sharing.
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