Stories, insights, ideas, and experiences shared by people from across the industry and beyond.
The over 50s are not one group, and they are not offline. Learn how to segment them, speak plainly, show your prices and reach them through community, video and retargeting.
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Staff are stretched and guests expect more from technology. See how a branded guest app keeps guests informed, cuts paper and repeat questions, and promotes events and offers.
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See how Seeview turns the TVs, kiosks and displays at your venue into smart signage guests can use, so your team repeats less and every guest sees the same offers.
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Your home owners spend more time on your park than almost anyone. See how a guest app can keep them informed, close to the park and able to share views.
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Four ways a guest app can change how your park runs and how guests experience their stay: lower running costs, more on-site spend, stronger loyalty and clearer insight.
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In May 2023, Lady's Mile added an Activity Passport to its Holidaymaker app, with offers on activities, food, drink and local attractions shown only to guests with a booking.
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Skelwith Fold, a Lake District park, put its Advantage Club offers into its Holidaymaker app, so members find local deals on their phones and have a reason to return.
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Four ways a guest app can improve customer service: feedback while guests are on site, self-service, a more personal experience and an easy way to reach your team.
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Short on time to launch a guest app? See what the app does for bookings, running costs and guest loyalty, and how the team supports you once you are live.
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The XP Community works because people share what they know.
Everyone sees something different, a pattern in guest behaviour, a fix that smoothed a busy day, a story that screams hospitality, a learning from a project or partnership…
If you’ve spotted something worth passing on, we want to hear it. Short or long. Practical, opinion or reflective. From venues, independents, suppliers, creative teams or an industry role, it all helps the community learn and grow together.
Share your experience
Ali Carmichael of Experience UX explains which reassurance to add before payment, how to fix forms and errors, and how a warmer confirmation page makes booking feel exciting.
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Thomas Scarrott of Vale Holiday Parks on a hot, extreme summer, why guests now ask AI instead of Googling, and the case for a shared holiday park loyalty scheme.
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A first-timer's view of XP Hospitality Edinburgh 2026: what Scottish tourism leaders, HARPA, Zonal and others said on policy, websites and AI, and why independents do better sharing.
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